Helping stop the spread.

As the coronavirus pandemic emerged in 2020, we realized we needed to help people change the way they live their daily lives, and give them tools to make decisions about their wellbeing. We partnered with several Washington State agencies, including the Department of Health and the Department of Social and Health Services, on the Spread the Facts campaign.

As the campaign continued, we realized we also needed to address the psychological and social stresses caused not just by the pandemic, but by the ongoing protests throughout the state and the country. The brand introduced an expanded color palette for wellbeing messaging.

We developed a simple visual language, and used it to create infographic flyers and posters for businesses and governments across the state to use. The design needed to be clear enough to convey messages with near-universal understanding, while being flexible enough to accommodate translation into multiple languages.

Role: Art director, designer
Credits: Jon Gould-Knight, Deb Morris, Jeff Woodley, and Kira Young, designers